by Igor Mateski | Blog, Social Media Advocacy, Social Media Marketing
Ever heard of people banding together around an idea, and using their personal network of friends and family to popularize that idea? Of course, you have. Any time your close friends call you to join them for a movie, or for a cross-country trip or vouch that the new...
by Igor Mateski | Blog, Social Media Advocacy
Illustration by macrovector from Freepik. Almost all businesses of today have made a digital footprint in the online world. Companies have become more perceptive about how to leverage the potential benefits of social networks. And as this tendency continues to grow,...
by Igor Mateski | Blog, Social Media Advocacy
Photo by Clayton Cardinalli on Unsplash Companies usually struggle with the buy-in of new ideas. Especially larger organizations. Each department is an island in and of itself, and there’s little cross-pollination of ideas, very little engagement beyond the...
