by Igor Mateski | Blog, Social Media Strategy
These days storytelling is very popular in copywriting. So much so, that it often happens except for interesting story, there is not much value to the text itself. The other extreme is that the text is informative but so technical it makes you yawn after few...
by Igor Mateski | Blog, Social Media Strategy
Social media marketing strategies constantly change. What worked in the past, may not work today. So, if you want to build a brand, and get tons of social traffic and customers, you need to keep up to date. However, that doesn’t necessarily mean that you have to...
by Igor Mateski | Blog, Social Media Strategy
Engagement is crucial to your business in social media marketing and for promoting your brand effectively. Many small businesses don’t understand the terms Reach and Impressions, but if you want to grow your audience on social media, it is important to know...
by Igor Mateski | Blog, Social Media Strategy
Is your brand voice recognized on social media? Does your brand come up in the conversation when people talk about the same product type as you sell? If your brand doesn’t come up in conversations and it’s not recognized on social media, then you have a problem. Are...
by Igor Mateski | Blog, Social Media Strategy, Tips And Tricks
If you want to improve the social media presence of your brand, you’ll need to invest in the right social management tool, which will help you increase your efficiency. Also, the app should help you manage and optimize your posts for maximum engagement. The purpose of...
by Igor Mateski | Blog, Social Media Strategy
Having Difficulties With Crafting A Social Media Marketing Strategy? We know that we had a lot difficulties when we first started working in social media world a few years ago. But that’s normal. Everybody at the very beginning find themselves in a delicate...