by Igor Mateski | Blog, Social Media Strategy
Just the other day I hit my head in the kitchen cabinet door. I left it open before that and forget to close it. That was quite a painful mistake, I might add. The same is true when it comes to social media mistakes. They can also end up being pretty painful. In the...
by Igor Mateski | Blog, Social Media Strategy
Being present on social media is the way to go when striving to build a successful business. But, presence alone is not enough to achieve that. The real question is what needs to be done to create an effective social media marketing strategy that will actually work...
![Marketing And Psychology: Using Emotions For Crafting Effective Emotional Marketing Strategy [2019]](https://populizr.com/wp-content/uploads/2019/01/Use-Emotions-For-Crafting-Effective-Emotional-Marketing-Strategy-2019.png)
by Igor Mateski | Blog, Social Media Strategy
These days storytelling is very popular in copywriting. So much so, that it often happens except for interesting story, there is not much value to the text itself. The other extreme is that the text is informative but so technical it makes you yawn after few...
by Igor Mateski | Blog, Social Media Strategy
Social media marketing strategies constantly change. What worked in the past, may not work today. So, if you want to build a brand, and get tons of social traffic and customers, you need to keep up to date. However, that doesn’t necessarily mean that you have to...
by Igor Mateski | Blog, Social Media Strategy
Engagement is crucial to your business in social media marketing and for promoting your brand effectively. Many small businesses don’t understand the terms Reach and Impressions, but if you want to grow your audience on social media, it is important to know...
by Igor Mateski | Blog, Social Media Strategy
Is your brand voice recognized on social media? Does your brand come up in the conversation when people talk about the same product type as you sell? If your brand doesn’t come up in conversations and it’s not recognized on social media, then you have a problem. Are...
